Google Doesn't Have the Guts to Make Page Speed Actually Matter
This post discusses the importance of web performance and the role of different stakeholders in prioritizing it. It highlights the trend of increasing JavaScript usage, impacting page load times, especially on less powerful devices or slower networks. The author argues that while Google's intervention could be impactful, the long-term solution lies in businesses recognizing the positive correlation between web performance and conversion rates, making it a business priority rather than an afterthought. Tools and guidance are available to help, but ultimately, a shift in industry mindset is essential for sustained improvement.