Every browser should support a style of 'intent:' URL syntax
Custom URL schemes for launching apps have limitations: single app handling, one-way data flow, lack of fallback, and limited mobile support. A better approach is needed, one that offers user choice, developer fallback, diverse data transport, web app registration, and online/offline functionality. Android's 'intent:' URL syntax offers a good starting point, abstracting service discovery and supporting fallback URLs. I propose exploring a new 'action:' scheme or 'web+action' to bridge web and native apps, providing a unified service resolution and registration system for a richer, more integrated user experience.