A one year PWA retrospective - Pinterest Engineering


The verdict

Now for the part you’ve all been waiting for: the numbers. Weekly active users on mobile web have increased 103 percent year-over-year overall, with a 156 percent increase in Brazil and 312 percent increase in India. On the engagement side, session length increased by 296 percent, the number of Pins seen increased by 401 percent and people were 295 percent more likely to save a Pin to a board. Those are amazing in and of themselves, but the growth front is where things really shined. Logins increased by 370 percent and new signups increased by 843 percent year-over-year. Since we shipped the new experience, mobile web has become the top platform for new signups. And for fun, in less than 6 months since fully shipping, we already have 800 thousand weekly users using our PWA like a native app (from their homescreen).

Looking back over one full year since we started rebuilding our mobile web, we’re so proud of the experience we’ve created for our users. Not only is it significantly faster, it’s also our first platform to support right-to-left languages and “night mode.” Investing in a full-featured PWA has exceeded our expectations. And we’re just getting started.


これは本当に素晴らしいポストショーで、質の高い、迅速で魅力的なサイトを構築する利点があります。 PWAの 'App'部分、具体的には 'Add to Homescreen'のインストール可能性が多くのユーザーによって使用されていることもわかります。より広範な記事を読んだことは、彼らが素晴らしいウェブサイトの経験に焦点を当てていたことを知っていることです。つまり、コード分割による繰り返し可能で予測可能なパフォーマンスを持つ高速ロードサイトに焦点を当てています。チーム。その後、ベースエクスペリエンスがあれば、プッシュ通知などの機能を必要とするユーザーに重ねることができます。

About Me: Paul Kinlan

I lead the Chrome Developer Relations team at Google.

We want people to have the best experience possible on the web without having to install a native app or produce content in a walled garden.

Our team tries to make it easier for developers to build on the web by supporting every Chrome release, creating great content to support developers on web.dev, contributing to MDN, helping to improve browser compatibility, and some of the best developer tools like Lighthouse, Workbox, Squoosh to name just a few.