A one year PWA retrospective - Pinterest Engineering

Una gran visión general de PWA de Pinterest

The verdict

Now for the part you’ve all been waiting for: the numbers. Weekly active users on mobile web have increased 103 percent year-over-year overall, with a 156 percent increase in Brazil and 312 percent increase in India. On the engagement side, session length increased by 296 percent, the number of Pins seen increased by 401 percent and people were 295 percent more likely to save a Pin to a board. Those are amazing in and of themselves, but the growth front is where things really shined. Logins increased by 370 percent and new signups increased by 843 percent year-over-year. Since we shipped the new experience, mobile web has become the top platform for new signups. And for fun, in less than 6 months since fully shipping, we already have 800 thousand weekly users using our PWA like a native app (from their homescreen).

Looking back over one full year since we started rebuilding our mobile web, we’re so proud of the experience we’ve created for our users. Not only is it significantly faster, it’s also our first platform to support right-to-left languages and “night mode.” Investing in a full-featured PWA has exceeded our expectations. And we’re just getting started.

Leer la publicación completa.

Esta es una muy buena publicación muestra los beneficios de la construcción de sitios de alta calidad, rápidos y atractivos. También es genial ver que la parte de 'Aplicación' de PWA, específicamente la instabilidad de 'Añadir a pantalla de inicio' está siendo utilizada por muchos usuarios. Al leer una publicación más amplia, es bueno ver que se centraron en una gran experiencia en sitios web, que se centra en sitios de carga rápida que tienen un rendimiento repetible y predecible mediante división de código para reducir la carga inicial y también una buena arquitectura que pueden compartir a través del equipo. Luego, una vez que tenga la experiencia básica, puede aplicar capas a características como notificaciones automáticas para los usuarios que las deseen.

About Me: Paul Kinlan

I lead the Chrome Developer Relations team at Google.

We want people to have the best experience possible on the web without having to install a native app or produce content in a walled garden.

Our team tries to make it easier for developers to build on the web by supporting every Chrome release, creating great content to support developers on web.dev, contributing to MDN, helping to improve browser compatibility, and some of the best developer tools like Lighthouse, Workbox, Squoosh to name just a few.